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A Hidden Truth Has Power in a Presentation


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Most people when they get to the front of the room don’t dare show a hidden truth. Everything suffers because of that one mistake.

It only takes one small act of courage to change everything.

Realizing this one insight will help set you free.

We’re all hiding something

We all have a shadow self, a talent, a hobby, an interest, a fear, a story that we keep hidden from public view. Sometimes for good reason. We think it will limit our job opportunities. We think others will like us less. We think we’ll lose power. We think people will ostracize us because of it.

Sharing is connecting

Here’s the grand irony: It won’t ostracize you. It will connect you with your audience. After all, we’re all hiding something. Once you share what you’re hiding, your audience will immediately relate more with you – because each person in the audience is hiding something too.

Dare to share

There are three pivotal points in a presentation where sharing something that you’ve been hiding will have maximum impact with your audience:

  1. The open
  2. When you’re hitting on a key point
  3. The close

 

The open

Hit your audience with a hidden truth right out of the gate.

I hate cocktail party chit-chat. I always feel like such a phony in those settings. And if I’m ever trapped in that setting without my wife by my side, I often disappear and either find a dark corner to hide out in or I hide out for as long as possible in the men’s room.

I’ve opened presentations before by sharing that secret. I’m not proud of it. I make my living communicating, but I would rather surgically remove my fingernails than make cocktail party chit-chat. As soon as I shared that hidden truth, I saw a room filled with people begin to nod their heads. They got it. The mood in the room softened. I had given a glimpse into one of my fears, my weaknesses. The audience softened its defenses immediately. We connected.

Key Point

When you’re making a point of how to do something, why to use product X, why a certain approach works best, try sharing a hidden truth about how you learned this lesson the hard way.

I once spoke to a high school football team in a rough area of the town where I lived at the time and I wrote out the entire speech. Then I tried to read them the speech. First they yawned. Then they booed. Then they began to throw food at me. And I was only a few pages into the speech when the food started to fly. I felt pure panic wrap itself around me like an anaconda.

I have used that paragraph to share with audiences why I took the time to become a student of public speaking and presentation skills. Because I was terrible. And I was afraid I was going to die from doing it. In other words, I felt like most people feel. That’s very connective.

Close

When I was on my book tour a couple of years ago, I shared with an audience the story of my father’s final conversation with me and my brother Jim.

My father somehow broke through the confusion of Alzheimer’s disease for a brief moment. He looked us both in the eyes and said, “Don’t wait. Life gets really confusing at the end. Don’t wait to live. Live now.” Then Alzheimer’s swallowed him again and all he could do was stare blankly at us as if we had never met.

The hidden truth has power

My hidden truth was how emotional that conversation still makes me – more than 10 years later. I was afraid to share that with the audience because I was afraid I would get choked up. And I did. I cried. I was afraid I wasn’t going to be able to get the genie back into the bottle.

What I discovered is I didn’t have to. By sharing a hidden truth, I connected at a level I could barely imagine with the audience, many of whom had found themselves in a similar dilemma with a loved one.

Stop hiding; start sharing

You have talents, experiences, fears, messages, beliefs, and insights that you keep hidden. You know it and I know it. The only thing I don’t know is what those are, but I know you have them. It’s time to let them out. It’s time to share.

You don’t have to push yourself to tears, but in your next presentation or speech, try revealing one hidden truth in your open, key point, or close. Do it in a way that makes you feel naked for a moment, laid bare in front of your audience. It’s a vulnerable moment. And in that moment you will make your most powerful connection to your audience. In the end, isn’t that really what we’re trying to do in the front of the room?

This blog post has been re-published by kind permission of Gerry Sandusky – View the original post .

 

About the author

gerrysandusky

Guest Blog by

Gerry Sandusky, is the New York Times best-selling author of Forgotten Sundays, the play-by-play voice for the NFL's Baltimore Ravens, the sports director for Baltimore's WBAL TV, and a noted authority on communication, motivation, perception, and change.

Gerry has won Emmy and Edward R. Murrow awards for outstanding broadcasts.

The son of former NFL coach, John Sandusky, Gerry has found his own niche in coaching as president of The Sandusky Group, a communications-consulting firm.
The Sandusky Group helps professionals who are experts in their field look, feel, and perform better in front of every audience, and influence that audience. The Sandusky Group shows experts how to shine.

Gerry and his wife founded the Joe Sandusky Fund, to honor Gerry's late brother. The fund grants college scholarships to students who demonstrate passion, talent, initiative, and a drive to fulfil their dreams.

http://sanduskygroup.com/ Read other posts by


Published On: 30th Aug 2016

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